Data Mining: The Future of Psychological Research. or a Runaway Train?

EvoS Journal: The Journal of the Evolutionary Studies Consortium
Volume 6, Issue 2, 2015

Title
Data Mining: The Future of Psychological Research. or a Runaway Train? A review of: Dataclysm: Who We Are (When We Think No One’s Looking). By Christian Rudder

Author(s)
Morgan E. Gleason

Abstract
In today’s tech-savvy culture, we have become a society that is perpetually updating our Facebook or Twitter accounts, repeatedly searching on Google, managing our finances online, and texting and sending photos to family and friends – for starters. If being “plugged in” is the new norm, the result is two-fold: a more connected society, but also one that constantly, whether voluntarily or not, transmits personal data across the wires. Can this information be utilized conscientiously to better understanding humankind? In the thought-provoking Dataclysm: Who We are (When We Think No One’s Looking), Christian Rudder touches on these and other issues. Although the book only makes a few allusions to work from the field of evolutionary studies, examples of evolution at work in both the mating game and modern social interactions abound in this fascinating and data-oriented, yet down-to-earth, treatise on modern social behavior.

DOI
https://doi.org/10.59077/ITHL8635

How to cite this article:
Gleason, M. E. (2015). Data Mining: The Future of Psychological Research. or a Runaway Train? The Journal of Evolutionary Studies Consortium6(2), 42-45.

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